San Diego agency, VITRO, create a 72 square foot floating shoe for the new ASICS Blur33 sneaker campaign. VITRO used colored lightweight balls on strings along with a lot of air power to create the floating shoe. Cool song, too – “Gentlemen’s Gold” by Neon Plastix. How cool is this?
Monthly Archives: January 2011
Check out this spinning interactive adiVerse Virtual Footwear Wall! It puts 8,000 shoes at shoppers’ fingertips. Designed by Start Creative, the wall renders products in 3-D, and allows a shopper to spin and zoom in on the shoes, and call up specs from a touch-screen display. You can even get product reviews, twitter comments and pay with your phone. Cue the George Jetson smirk!